Bullish is a brand agency / VC hybrid that uses capital and creativity to design the most remarkable businesses in the world. Our brand refresh expanded our range of expression while strengthening our core principles. We then designed bullish.co to fully embrace the dynamic nature of the company, collaborating with Work & Co to create a content-driven experience that encourages exploration and repeat visits.
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A concept for a modern vitamin and supplement company with a retro spirit. Sunnys are crafted with clean ingredients that make taking care of yourself feel like the bright choice.
Our relaunch of Adams Golf (a legacy brand with something fresh in its bag) showcased the new energy in the golf world through a sense of play. We built an easy-to-shop DTC experience that bypassed the headache of getting fitted for clubs. Then we built in a playful trial program based on social challenges to ensure players are getting the most out of their clubs. That's Built For Play.
Featured in Modern Retail ︎︎︎
When it comes to your car, Goodhood has you covered under the hood and in your hood. We helped Goodhood launch their brand with an impossible-to-forget name and visual identity. We leaned into the the peace of mind that comes from not having to worry about you car, and took cues from wellness and health to establish a fresh category of "car care".
Featured in AdAge ︎︎︎
DO NOT BUY LIGHT PHONE03/2023
The Light Phone is designed to be used as little as possible — the exact opposite of what Big Tech wants — and we needed a way to hit harder at our nemesis while still keeping the high road. Meet The Alliance of Big Tech, a fabricated (but not totally unreal) shadow organization that just wants you to keep scrolling, sharing and following. The campaign shed light on just how much you could be handing over to Big Tech, while establishing Light Phone as an alternative that doesn’t feed off of your existence.